WisdomTree Announces Changes to European Exchange Traded Product Set to Complete Final Stage of Integration of ETF Securities
Wednesday 31st July '19
Complete Product Offering Representative of Europe’s Most Robust Multi-Asset Class ETP Suite
WisdomTree, an exchange-traded fund ("ETF") and exchange-traded product ("ETP") sponsor, today announced changes to its European exchange-traded product set to complete the final stage of integration of ETF Securities’ European commodity, currency and short-and-leveraged ETP business. In the coming months, the Company will unify 224 products under one WisdomTree brand and close 192 duplicative or extraneous products across its product set.
After this process is complete, WisdomTree will continue to offer one of the most comprehensive product sets in Europe, with 250 products available across commodities, equities, foreign exchange, fixed income and alternatives.
WisdomTree continuously reviews its product set to ensure that all of its products are compelling and differentiated investment offerings within the current ETP landscape. The above changes come following the acquisition of ETF Securities in April 2018 as the firm seeks to liquidate duplicate products across the full business line, and remove others after carefully evaluating factors like market demand and competitive positioning. Additionally, 224 products currently under the ETF Securities and Boost ETP identities will be renamed to uniformly sit under one WisdomTree brand.
The products are expected to liquidate at the end of September and the renaming is planned to be completed at the same time.
Alexis Marinof, Head of WisdomTree Europe said, “The final stage of integration of ETF Securities allows us to be Europe’s leading authority in commodities on top of WisdomTree’s existing strength in smart beta equities, fixed income, and more. We recognise the confidence our investors have in us to offer a diverse range of products that add value to their portfolios, and we consistently strive to launch products that meet these expectations. Our focus is firmly on innovation and this final stage of refinement is representative of a stronger, more competitive product platform.
“As the world evolves and technological change abounds, so too do the opportunities for investors. We are continuing to build products that meet client demand and with a number of new products in the pipeline, we are confident that we will continue to exceed our clients‘ expectations and offer an unrivalled range of premium products. During this time, we are dedicated to ensuring the process around the closure of these products is seamless for our investors.
“It is incredibly exciting to see our full range of products sit under the WisdomTree brand. This is a milestone for the firm here in Europe, and we look forward to the next stage of our development and growth,” he added.
A full list of the products to be closed and renamed can be found on WisdomTree’s FAQ here.