PRESS ROOM
Crypto Confidence Soars As 40% of Professional Investors Intend to Boost Exposure
Thursday 14th November '24
WisdomTree’s crypto ETP range surpasses $1bn milestone as US election pushes Bitcoin to new all-time highs
Dovile Silenskyte, Director, Digital Assets Research, WisdomTree: “As we move into 2025, investor sentiment toward crypto assets has reached a turning point, with a significant 40% of professional investors, according to our latest survey1, planning to increase their exposure to this emerging asset class in the coming year. This movement reflects growing confidence in the long-term potential of cryptocurrencies, as evidenced by bitcoin hitting multiple all-time highs and returns of +85%2 in 2024. Coupled with market resilience amid economic and geopolitical events—including the recent US election outcome—this performance has reinforced crypto’s appeal as a valuable allocation for multi-asset portfolios
“The heightened interest we’re seeing is rooted in a deeper recognition of crypto as a valuable tool for portfolio diversification, with 35% of professional investors according to the survey, acknowledging its unique position as an uncorrelated asset, compared to traditional assets, that can offer a hedge against traditional market fluctuations.
“Furthermore, crypto’s emerging role as a digital store of value is becoming widely accepted, with 33% of survey respondents viewing it as a viable alternative to gold. This shift highlights a broader evolution in investment strategies, where digital assets are now seen as both a long-term growth engine for portfolios and a long-term positioning amongst macroeconomic uncertainties. The data we’re observing underlines how 2024 has set the stage for crypto’s expanding role within diversified, forward-thinking portfolios.
“The strong flows into crypto ETPs globally underscores this growing demand. At the forefront of this momentum in Europe is the WisdomTree Physical Bitcoin ETP. As a leader in innovative crypto investment solutions, WisdomTree remains dedicated to providing forward-looking investors with accessible, reliable options that align with the evolving landscape of digital assets."
To discuss the key drivers of crypto institutional adoption, the role of crypto in portfolios or the outlook for the asset class please contact: [email protected]
About WisdomTree’s crypto ETP range
WisdomTree Physical Bitcoin leads flows across European bitcoin ETPs this year, with $158m of net new flows3.
WisdomTree was the first established ETP issuer to provide European investors with institutional grade physically backed crypto exposure following the launch of WisdomTree Physical Bitcoin in December 2019. It now has a thoughtfully curated range of physically backed crypto ETPs, providing European investors with convenient access to crypto in a familiar ETP wrapper.
WisdomTree has more than $1bn4 in assets under management across its institutional-grade crypto ETPs. Physically backed crypto ETPs from WisdomTree provide investors with a simple, secure and low-cost way to gain exposure to a range of cryptocurrencies including Bitcoin, Ether, Solana, Cardano, Polkadot and three diversified crypto baskets. WisdomTree's cryptocurrency ETP range is among the most competitively priced in Europe.
About WisdomTree
WisdomTree is a global financial innovator, offering a well-diversified suite of exchange-traded products (ETPs), models and solutions, covering equity, commodity, fixed income, leveraged and inverse, currency, cryptocurrency and alternative strategies with approximately $112.1 billion in assets under management globally. WisdomTree empowers investors to shape their future and supports financial professionals to better serve their clients and grow their businesses. For more information about WisdomTree, visit: https://www.wisdomtree.com. Please visit us on LinkedIn or X @WisdomTreeEU.
WisdomTree® is the marketing name for WisdomTree, Inc. and its subsidiaries worldwide.
1 Source: Censuswide, WisdomTree Pan-Europe Professional Investor Survey Research, Survey of 817 professional investors across Europe, conducted between June and July 2024.
2 Source: Messari, as of 10.00am (London time) on 11 November 2024.
3 Source: Bloomberg, as of 31 October 2024.
4 Source: WisdomTree, as of 13 November 2024.